When is the best time to buy a car?

Buying a new vehicle is an almost monumental event for most people. It is a long, tiring and usually painful procedure that sometimes culminates in feelings of regret. If a buyer has these annoying feelings of regret, they generally come from a hunch that he overpaid for his new car.

The smartest car buyer goes out of his way to get the most value for his business. By weighing critical factors, such as the needs of your own vehicle and the offers of the concessionaires of the competition, the buyer might think that he has his bases covered. However, one factor that is usually overlooked to get the best possible deal is time.

So, When Is the Best Time to Buy a Car?

There are many broad and overlapping factors that you must consider when considering the best time to buy a new car. Considering how these factors complement and interact with each other will provide you with the information you need to determine the best time to buy.

1. The purchasing environment

There are exterior conditions such as the tsunami in Japan, gas prices and the general economic mood that have a profound impact on the automotive market. But considering these external conditions and the effect they have on the automotive market will enable you to obtain the best possible offer.

For example, you are a subcontractor and need a van to transport your tools and equipment from one site to another. The last two years have shown us that it is a practical expectation that gas prices will increase in the spring through the summer. The increase in fuel prices creates a greater demand for more efficient cars, which cuts the demand for vans. The lower the demand for a car, the more likely you are to obtain a better deal.

2. Manufacturer incentives

Manufacturers offer incentives at different points throughout the year to keep inventory moving. Manufacturers basically offer two different types of incentives: 1) buyer incentives, such as discounts and discounted financing terms; and 2) incentives to dealers, which effectively reduce the cost of dealers buying the vehicle from the manufacturer.

3. End of month

The end of the month is usually a good time to purchase a car because both individual sellers and dealers have incentives to meet the fees. These quotas are almost always executed on a calendar month calendar, which means that as the end of the month approaches, both individual sellers and dealers are willing to lower prices and provide better incentives to move inventory.

4. End of model year

The end of the model year is one of the best times to buy a new vehicle as many of the above factors converge at the same time. As the model year approaches, manufacturers and dealers must empty their old inventory to make room for new cars. This usually means that manufacturers provide incentives to both buyers and distributors. All this can be great deals for the buyer. Click here.

5. End of car’s design cycle

Manufacturers renew the designs of their models every year. Perhaps the just sweeter time to purchase a new car than at the end of the model year is the end of the model year when the manufacturer is launching a new design. All of the above applies, only more aggressively.


The best time to buy a new car is when some of these factors align with your requirements. It is not realistic to think that the next time you need to buy a car all these factors will come together by chance. But at the same time, most people are in the automotive market for about a month or more, so most people have some discretion when they purchase.

Auto Dealer Digital Marketing Firm Can Help You

It is no longer enough to guarantee the quality and origin of the product, it is necessary to persuade the consumer to buy it. In this context, marketing becomes not only a strategy, but a necessity, including automotive marketing. Adding a social value to the brand through marketing techniques means communicating with the public, knowing it, positioning itself and showing its differentials. And, facing a sea of ​​competitors, showcase your products or services and adapt to the demands of consumers may be the differential that will make your company, not another similar, survive in the market.

Marketing is an increasingly necessary investment and it begins to make itself present in sectors where the use of techniques of communication and business communication with the external public were not traditional behaviors. Even when you think of buying a pre-owned vehicle! But nowadays companies of all sizes, from the most varied fields of action, seek to excel through marketing strategies.

How to appear with little investment in the auto dealer marketing?

Becoming a possible choice and getting people to know and consume your brand is not the sole necessity of big business. Within a city, a neighborhood and a narrow market niche, one must arouse the interest of consumers and validate their business socially. When you are trying to do dealer marketing you need to focus on your region and know your target audience. This is the first step to do good and productive automotive marketing!

The possibilities of using marketing for a company are varied and adaptable to different budgets, especially when we think that there are so many different cars available out there when busing a pre-owned vehicle. First of all, you need to know your target audience. All marketing strategies are based on surveys that diagnose who they are, how they behave and what consumers want from that product. With this information, it is possible to know where and how to talk to them and move on to convincing tactics. Check here.

#1 – Content Marketing: Attracting and Engaging Customers

It is possible (and must!) Use the internet to reach out to your customers. The path is low cost and generates great return. Using the network strategically, you rouse the users’ interest and draw attention to your brand. The so-called content marketing is one of the most relevant trends in the area in the world. And some shortcuts on this path when you have a good automotive marketing agency are:


By creating and disseminating relevant, informative and interesting content about the spheres in which your product fits, your company will be catching the attention of Internet users. Keeping a blog with good texts generates visitation, becomes a search reference, and can improve your rankings in Google’s organic searches. Nowadays, blogs are the third most influential digital resource when it comes to buying.

Social networks

Maintaining profiles on social networks, such as Facebook and Twitter, is a great way to promote your brand. Through mentions, shares and tannings, your company circulates and enters the radar of vision of potential clients. Here you also need to take care of the content posted and respond to users whenever needed.

E-mail marketing

Contacting customers by email, sending information with news, promotions and relevant content makes your brand stand firm in their imagination and this generates loyalty. But you must be careful not to become unwanted spam. Send only relevant, attractive, and well-crafted content. So investing in automotive marketing agency is not a bad idea! Click here for more information:

Learn to buy a car with confidence with a course from Udemy.

Consider Learn to Buy or Lease a Car without Fear! In this course you’ll learn the different types of cars available for you. Find out the best options to get and the way financing works. You will learn to make the right buying or leasing decision in the moment. Don’t make buying or leasing a car stressful and learn the right process. This course teaches to have fun in the buying process to get the best car for your money. You will also learn about the technical stats to consider before buying to a car. This course provides proper guidance to leave the dealership knowing you’ve made the best car choice.

Consider 50 New Ways to Buy a Car. Whether you’re an experienced or amateur buyer you can learn to buy a car like a pro. This course will teach you how to not fall in pitfalls of non transparent dealership and salesperson practices. You will get tips to find the best dealership and salesperson experience to establish a good relationship. This course also teaches strategies to finding the appropriate car that suits your budget and determining if you are getting a good deal. You will learn how to prepare before heading to the dealership. This course will teach to get in the driver’s role and do business your way throughout your visit.

Consider Car Buying BluePrint System. Learn the car buying process for a successful experience. Get the confidence and information you need to make a good buying decision. Now you won’t fear the salesman’s tactics and have an enjoyable experience. Master the buying process from wanting to buy a car to owning your new car. This course will teach to calculate the right price on your car, save money and not get ripped off. These strategies are guaranteed to save you at least $3,000 on your new car. These learn skills and great to share with others to save others from being ripped off.

Consider Car Buying Guide – Save Time & Money.

Don’t overpay on your new car and get the tips to save money. Learn the secrets dealerships hide and don’t want you to know. This course is taught by a former salesman. You’ll gain more confidence and have more knowledge on purchasing a car and learning about the right way to finance it. This course will help walk in like a customer and buy like a sales pro. Now you can save time and secure a good deal on your next car. Avoid deceptive dealership practice and get in the door prepared to save thousands of dollars. This course will help explain the monthly plans available for you. Don’t dream about getting a good price for your new car and find out how to get it with this course. Arm yourself with the information you’ve learned and negotiate like a pro.

Take the best course at Udemy to successfully get the right price on your next car.

Protect Yourself Again Auto Dealer Fraud

automotive marketing agency

Buying a used vehicle is highly popular today and there are millions each day who do just that. However, auto dealer fraud is becoming a major issue and even though you would think a business is protected, they aren’t! Car dealerships are being targeted by fraudsters who are seemingly ‘buying’ vehicles but end up taking them and leaving the business out of thousands of dollars. It is fast becoming a major problem and one which is very hard to protect yourself against too. However, that doesn’t mean to say there aren’t ways to protect you against fraud.

Always Screen Potential Buyers

Fraudsters are getting better when it comes to forging IDs and fake documents and sometimes you really can’t tell what is in front of you is fake. You would think spotting a fake ID or document would be easy but in truth it’s not as there are better techniques being used all the time. However, businesses can protect themselves by screening buyers. This again might not sound like something that would appeal to you and certainly it’s a task very few people enjoy but it is necessary. You have to be sure the person you’re dealing with is actually a genuine and honest person. It doesn’t matter how much money you give to an automotive digital marketing agency, they can’t protect you against fraudsters! Screen and save.

Have a Specialist Vet All Buyer’s Before Sales

When someone comes into your business and wants to buy a car, whether very expensive or cheap, it’s wise to know them. Screening is a good practice but you absolutely have to vet the buyers so that you don’t make a terrible mistake. If you don’t want to do this, you don’t have to; you can have a third-party do the vetting and ensure the person who is looking to buy a vehicle is an honest person. Again, it’s not something that appeals but it is necessary especially when it comes to getting better protection against fraudsters. Buying a used vehicle might not cost a lot but that doesn’t mean to say a fraudster won’t still try and cheat you. It’s important to conduct the necessary checks before selling any vehicle. visit us now!

Report Anything Suspicious

automotive marketing agencySometimes you come across someone who is interested in buying but something doesn’t feel right; whether they’re anxious for a quick sale or you have issues with their ID—report it! You really can save yourself a lot of hassle by making a quick call to the local police and reporting your suspicions. It might just help you avoid getting scammed. Yes, it might seem a bit unnecessary but it’s very important to say the least. Your automotive digital marketing agency cannot help you so you have to protect yourself. see more from http://www.autonews.com/article/20170907/RETAIL04/170909824/car-dealers-see-opportunity-as-harvey-roils-used-market

Stay Safe

Fraudsters are targeting car dealerships now simply because they can get a free car! You wouldn’t think it’d be possible and yet it happens quite a lot. That is why you have to do your part to remain safe even if you don’t think it’s necessary. Fraudsters look like everyday people so you can’t always tell by their looks. Do the necessary checks and stay safe. Buying a used vehicle is tempting even for fraudsters.

Consignment Auto Dealers Are Awesome

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Buying a used vehicle appeals to a lot of people and surprisingly there are now even more people than ever before looking to consignment auto dealers. Car dealers who take on consignments are great simply because it makes it a lot easier for sellers and buyers alike. However, a lot of people aren’t sure if this is the right move for them, so is it? Will consignment auto dealers be the right move for those who want to buy or sell vehicles?

What’s in it for Buyers?

Haggling over prices and everything else can be frustrating and very difficult, especially when you don’t have a lot of experience with it. For most buyers they don’t want to have to deal with all this and with consignment there is no real need. Buyers can approach consignment auto dealers and allow them to find the right vehicle. This makes things far easier and really it’s a more effective way to buy a car. A lot of people now look to dealer marketing in order to find the right vehicle and it’s very useful to say the least. It is a lot easier and better to opt for consignment auto dealers than ever before.

What’s in it for Sellers?

The dealer is the one who sells the car. They take on all of the hard work so you don’t have to! You can basically allow them to sell the car for you and you don’t have to worry about anything. This is ideal and really it’s a lot easier than you think too. There are truly thousands more who are looking into this route and for sellers it’s a simple way to sell a car without a lot of hassle. This is why there are now even more people looking at consignment than ever before. Buying a used vehicle is easy but haggling over prices is not and, for most sellers, they can’t really be bothered doing any of it. However, with a specialist there is no need.

Get the Best Price

marketing agencyFor buyers and sellers there are real reason to use consignment dealers and they really offer so much. Is it for you? Well, you have to think about what you need, want, and what you prefer to do? For some, this is the ideal route but for others, they want to buy or sell in the traditional manner. Again, it comes down to what you feel is right but it’s wise to look at all options before making any decisions. Dealer marketing is a great thing for a lot of dealers but the methods used must work for them—and it’s the same for consignment users. see it from http://www.turbomarketingsolutions.com

Do what’s Best for You

Consignment dealers truly are the very best simply because they help buyers and sellers alike. You don’t have to spend hours on end trying to find the perfect car or the perfect buyer; you can allow the consignment dealer to do it all. This is why there are now more people looking to these specialists than ever before. You can get a lot from them and they can work for you too. Buying a used vehicle can be made a lot easier.

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